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Showing posts from November, 2023

OSP: Influencers

  1) YouTube - 2005, Twitter - 2006, Instagram - 2010 2) Someone who has a large following and does stuff to inspire/influence others 3) Kim Kardashian - 221M Instagram Followers 4)  It's a very big industry, as the report mentions by the end of 2019 the influencer business makes about $8B each year, and the "creator economy" employ more than 50M people. 5) It may sound fun on the surface, but it's quite a hard life. They have to take the perfect pictures, go to photoshoots, arrange photographers, change outfits and more. Demanding clients usually make them retake photos and/or video until they're just right. 6) Because influencers are being paid by advertisers to show their products off, which has proved to be quite a successful business decision. 7) The idea that someone has to look "perfect" by using beauty products and such, creating a false idea of beauty that heavily relies on unnatural products 8) In my opinion, I think influencers are fine. While...

Statement of Intent

My fantasy TV drama will be called ‘Like a Paladin’. It will be aired on a few different TV channels like Sky Max and BBC One, and selected streaming services like Netflix and Disney+. The sequence I have planned out will be played near the end of the first episode. The 2-minute sequence will consist of a chase scene by a member from an evil, authoritative government, looking to steal a sacred treasure from the main character. The protagonist has a fraction of the full artefact; they’re looking for more fragments to power up further and fix the dystopian world they live in.  My protagonist is a teen who’s on a mission to turn their lives around for themselves and the people around them after discovering a sacred artefact. The use of teenagers will make my target audience, teenagers, feel a sense of identity (Blumler and Katz) as they can relate easier to the main character. The protagonist’s goal attracts “The Succeeder” audience (Young and Rubicam) as their achievements may inspir...