Skip to main content

His Dark Materials - Audience and Industry blog tasks

 

Audience

1) According to the age group, the ideal age for this show is 12-14. Because of this, I think the target audience for His Dark Materials is families who have older children, as there are some scenes in the show which might scare and/or shock younger viewers. According to physchographics, the ideal type for this show might be The Aspirer, as they might look up to the characters and fantasy with aspiration and encouragement.

2) Personal Identity: Will as he is the closest to a "normal" character in the series (the audience might feel more relatable towards him)

Personal Relationships: The friendship between Will and Lyra

Diversion (Escapism): The fantasy elements and sci-fi shown in the series might provide a distraction from the real world to the audience

3) Visceral Pleasure: The audience might feel a thrill from the chase scene between the main characters and the 2 unknown girls

Vicarious Pleasure: The audience might feel a connection to the characters when Lyra and Will start to bond

Voyeuristic Pleasure: The talking animals known as "Daemons" that are shown throughout the series

4) They were excited for the show to come back. The show got positive reviews from critics and fans alike, as it was pretty enjoyable for everyone.

5) A preferred reading for His Dark Materials is that it's a unique, thrilling and imaginative drama. An oppositional reading would be that His Dark Materials is just another TV drama with no uniqueness whatsoever. Some fans loved it as they were already familiar with the series itself.

Industries

1) BBC and HBO

2) It had 4.4M viewers in the UK while the US only had 227k. Compared to season 1, the UK had 7.2M viewers while the US had 423k.

3) HBO guaranteed an international audience and helped BBC compete with streaming services like Netflix.

4) Jane Tranter, Jack Thorne, Dafne Keene, Ruth Wilson, Ariyon Bakare, Amir Wilson, Andrew Scott and Lin-Manuel Miranda.

5) Bad Wolf is a company that produces TV dramas for global companies. Some clients include HBO, BBC, AMC and Sky.

Comments

Post a Comment

Popular posts from this blog

Camerawork blog task

  Camera shot 1: Medium Shot This camera shot is used frequently, and it's a shot of a character from head to torso. The characters are watching from some sort of video chat, so this shot being used could indicate crucial information is being put out. Camera shot 2: Two shot This camera shot is also used frequently, and it's shot consists of two characters in one scene. In the clip we see quite a bit of two shots, so this could indicate teamwork between characters. Camera shot 3: Close-up This shot is also used quite frequently; it's of a character visible from head to shoulder. The shot could be used to emphasise the stakes of this scene, considering how close the camera is next to the characters. It could also mean closeness and/or close proximity between the characters, as they are in direct communication with each other. Camera angle: Low angle The camera is almost always at a low angle throughout the clip and it's scenes. It could be used to indicate the power that...
Post a Comment
Read more

Advertising: Key Connotations

  1)  - The picture of the product and it's contents (Skittles) remind us of what this advert is promoting. - The packing for the sweets is in the middle, with it's slogan under it and loads of Skittles behind it. The Skittles in the background are arranged in a rainbow, referencing it's slogan, "Taste the rainbow". - The background is a cloudy sky, further emphasising the rainbow theme of the sweets. - It's slogan, "Taste the rainbow", refers to the many fruity flavours Skittles has, and how colourful they are. - It's colour scheme is bright red with the frequent use of rainbows; this makes Skittles much more recognisable, and sets up a brand identity. 2) The USP (unique selling point) is the fact that Skittles come in many colours and flavours, allowing you to have a different taste experience from other sweets/candy brands. Many people like Skittles for the many flavours and styles they have available (e.g. Sour Skittles, Tropical Skittles, et...
Post a Comment
Read more

Music video: Arctic Monkeys - I Bet You Look Good On The Dancefloor

  Audience 1) The target demographic for Arctic Monkeys' music are late teens - early adults who are most likely in the middle class; most of them would also happen to be from western countries. The psychographic group for their music is most likely the Struggler, or any other group that fits an average everyday person. 2) Diversion/distraction from the things around them, as the song is fast-paced and upbeat, and would likely catch their attention and keep them focused on the song. 3)  4) Fans shared their music on P2P websites, allowing a lot more people to hear their music globally. Because a lot more people had listened to their music, this meant that they were a lot more popular than they'd initially thought. 5) They would most likely respond with excitement and/or happiness. Arctic Monkeys wants their fans to enjoy the music video; they most likely aren't in it for the fame/popularity, as before they start the song, the lead singer says "don't believe the hyp...
Post a Comment
Read more