Audience
1) The target audience for Doctor Who is sci-fi fans. It has not changed since 1963.
2) Personal Identity: The cast being represented as ordinary, everyday people, with the exception of the Doctor and Susan. Susan is a teen attending high school.
Personal Relationships: Is Susan or the teachers in danger?
Diversion (Escapism): The elements of sci-fi and time-travel offer an escape from reality to viewers and fans of Doctor Who.
Surveillance (Info/Facts): There is a wide and broad Doctor Who fan base known as the "Whovians".
3) Diversion as this episode still heavily focuses on sci-fi, and Surveillance as the Doctor Who fan base might come and revisit this episode to find out more about the show.
4) Visceral Pleasure applies to when Barbara and Ian are sneaking into the junkyard, and when the TARDIS activates. Vicarious Pleasure applies to when the TARDIS is first shown, and activated, causing the characters to travel back in time. Voyeuristic Pleasure applies to when we see the inside of the TARDIS, as it's something we've never seen in real life.
5) The Doctor Who fan base has a large community online known as the "Whovians". They make fan fiction, fan art, fan games, and more.
Industries
1) There were only 2 TV channels in 1963; BBC1 and ITV1.
2) The episode reflects the primitive technology in 1963, as the special effects aren't very advanced, the camera movement is quite slow and isn't very dynamic, and finally, the episode is in black and white; colour TV would eventually come 4 years later with the launch of BBC2.
3) Doctor Who is a very important franchise for BBC as it is widely loved and recognised across the world, not just in the UK. The fan base nor the TV show is considered niche, as the fan base has a global following and the TV show gathers millions of viewers.
4) BBC has created multiple spin-offs of Doctor Who in an attempt to make more revenue. These include: K9, Sarah Jane Adventures, Torchwood, and Class.
5) The Doctor Who has a lot of merchandise available because, again, the show is widely recognisable and is very, very popular around the world. The Doctor Who merchandise ranges from toys, collectables, ceramics, gifts and more.
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