1) Soft news (More casual information + entertainment) 2) Hard news (More politics + information) 3) They'd be in support of the Labour party. So, they're more likely to read the Daily Mirror. 4) They'd be in support of the Conservative party. So, they're more likely to read The Times. 5) Newspaper popularity has decreased over the years as more and more people started to use social media and the internet; the news has mostly transferred online now, meaning less people are reading physical newspapers in favour of digital ones 6) It's important for a free press so people can express their ideologies and views without censorship or fear of being punished